Why Is BOPP a Great Material for Labels?

Posted on January 15, 2020 by Label Solutions

Production of the BOPP film in a warehouse

Selecting the right label material is a critical decision. You may know that BOPP is useful for many applications and environments, including food containers and packaging labels. But what is BOPP, technically? Is it the best material for your product label? Read today’s blog from Label Solutions to find out.

What Is BOPP?

BOPP is a popular label material made of plastic. It stands for Biaxially-Oriented (BO) Polypropylene (PP). Biaxially-oriented refers to the production process that stretches the film over two directions, making it stronger and more transparent. Polypropylene is a versatile polymer that’s used in labels, food packaging, clear bags, and many other things.

Types of BOPP Labels

The Label Solutions team uses two kinds of BOPPs, white BOPPs and clear BOPPs, to produce quality, customized labels for many applications in many industries.

White BOPP

The most common BOPP label is white, which is non-toxic, extremely durable, and moisture-resistant. It has a strong permanent adhesive that sticks well to many surfaces. Manufacturers of health, beauty, and personal care products prefer white BOPP material for their labels. But white BOPP is also used for food labels. If your products may come in contact with oils or water, contact Label Solutions about our specialized BOPP materials.

Clear BOPP

Clear BOPP label material is durable and moisture-resistant, and it provides the additional benefit of virtual invisibility. When you apply it, clear BOPP appears as if there’s no label, which lets your product shine through. Clear BOPP even works on dark-colored containers and glass bottles. Wine and cosmetic products, in particular, love to achieve the “no-label look.”

Additional Benefits of BOPP Material

BOPP is tear-resistant, accepts many formulations of ink, and its price-point is competitive. Its moisture resistance and adhesive quality make BOPP an excellent choice for surfaces that could get wet or messy.

Label Solutions Quick Tip: Do you prefer paper over plastic labels? If you have a specific application and quantity needs, Label Solutions can help. Contact our team to discover which custom printing materials are the best fit for your products.

Discover Endless Possibilities at Label Solutions, Inc

Label Solutions, Inc serves southwest Missouri and beyond with creative designs, vibrant colors, and fast printing. We’ve been in business for over 25 years, and we’re dedicated to the success of your products. For more information, visit www.easylabeling.com or call (417) 859-6850.

What Are the Latest Trends in Digital Printing?

Posted on August 24, 2019 by Label Solutions

The Latest Trends in Digital Printing

The labels you use on your products represent your brand and create a first impression for consumers. Because of this, it’s important to keep up with design trends! In 2019, one of the biggest trends in label design is the shift to digital printing. In today’s blog, the experts at Label Solutions Inc. talk about the digital printing design trends that are making lasting impressions in 2019.

Sustainability

Sustainability is one of the biggest trends we are seeing this year in almost any market. Consumers and companies alike are looking for ways to be more environmentally conscious. Digital printing offers a sustainable alternative to other printing methods by using less ink and less wasteful materials.

Minimalism

Gone are the days of bright and busy labels. In 2019, design and digital printing trends are leaning towards a more minimalistic approach. With plenty of white space, clean and elegant design, and text that is short and sweet, minimalism will give the audience the honesty and simplicity they crave in their products today.

Custom Calligraphy

Custom calligraphy is a trend that is big this year in digital printing and design. It can add a customized, organic look that goes perfectly with a minimalistic approach while adding a flare that will stand out among other labels.

Related Post: 2019 Packaging Design Trends

Digital Printing Services at Label Solutions Inc.

If you are looking for ways to create a sustainable and trendy new label in 2019, digital printing can be the perfect solution. Digital printing at Label Solutions offers fully customizable, full-color, and high-quality imaging to help you achieve the look you want. We can help with an extensive array of digital printing services for almost any project. To get started, call us at (800) 299-9200 or request a quote online!

Label Solutions Explains What Makes a Great Label

Posted on July 26, 2019 by Label Solutions

Whether it provides nutrition facts or reveals crucial health and safety information, each product label serves a distinct purpose. A good label strikes a balance between eye-catching design and practical information, ensuring that consumers engage with the product. Read today’s blog from Label Solutions Inc to learn more about what makes a great label.

Appearance

Great labels are visually appealing, unique, and readable. They truly stand out from the rest, so the product jumps off the shelf.

Uniqueness

A great custom label has an eye-catching design that is clean and engaging. You can choose a simple design or a detailed design, so long as it’s unique and attractive. At Label Solutions Inc, our graphic design team can create any label you need to promote your brand in a distinctive way. Reach out to our department if you have any questions!

Readability

Is the label too cluttered? Do the colors clash and make it difficult to read? It’s crucial for the label to be readable with just a moment’s glance. This includes everything from font choice to logo design, from regulatory compliant warnings to nutrition facts on a food product. A cluttered, illegible label could be a major turnoff for a customer who seeks assurance about buying a particular brand. Clear labels not only inform consumers about the product, but they also persuade customers to engage with the product and make the purchase.

Performance

A label should look good, but it also needs to perform well. Performance refers to the label’s durability and the strength of the adhesive.

Durability

How long with the label last before it starts to peel off the bottle or package? Prolonged outdoor exposure can cause labels to crack, fade, and lose strength. At Label Solutions Inc, our labels are guaranteed to last, and we’re proud to offer in-house durability testing. Our QUV Accelerated Tester simulates the damaging forces of weather and sun exposure, so you can be sure of the quality and performance of your label.

Exposure to Elements

Whether it's during storage or application, exposure to various temperatures can significantly impact a label's performance. Label Solutions provides labels that will handle all types of temperatures. In particular, our industrial labels feature a high-pressure sensitive adhesive that’s secure in both room temperature and colder temperatures.

Label Solutions Inc: Capable, Committed, and Trusted

Labels Solutions Inc offers an array of high-tech printing options for your label. Whether you need a banner, a window graphic, or something unique, our digital printing capabilities are extensive. When you order from us, we’re confident that you’ll be pleased with our timely, exceptional results. Request a quote online or call 1(800) 299-9200 today.

Label Solutions, Inc. Looks at the Year’s Top Packaging Design Trends

Posted on June 14, 2019 by Label Solutions

2019 Packaging Trends

The packaging for your product represents your company’s brand identity. There are many opportunities for businesses to refine their brand in the packaging design process. Since your customers appreciate quality design, your packaging needs to be eye-catching, for both online and physical product sales. This general preference for attractive design has remained constant, but the details of design trends are evolving with consumer choice. Today, Label Solutions explains this year’s top packaging design trends that any business can capitalize on.

Digital Printing

Typesetting and other mechanical processes are trending out, and digital printing is taking over in 2019. Computer generation is the new standard for designing physical product packaging and creating graphics or logos to enhance brand appearance.

Label Solutions, Inc. produces digitally printed labels, including custom labels, prime labels, and more. Customers utilize our digital printing services for everything from seasonal packaging to multi-SKU labeling. The top product brands benefit from personalized packaging because it connects to consumers on a personal level and immediately attracts their attention.

Sustainable Packaging

When it comes to product packaging, it’s important that companies and designers think green to reduce landfill waste and save energy. Consumers who are concerned about the environment value sustainable brands. Many studies have shown that millennials would pay more for a product with sustainable packaging, such as recycled aluminum. With this rising demand, we anticipate that more businesses will emphasize sustainable product packaging and use it to increase sales this year.

Transparent Packaging

Transparent packaging, also called peek-a-boo labeling, is trending again in 2019. When consumers select an item at the store, they want certainty that they’re buying a quality product. Transparent labels leave a clear, cut-out area on the back of the product package, and you can flip it over to see the product itself. It’s a “sneak peek” or “show and tell” of what’s inside the box. A transparent packaging design communicates honesty to the customer, and it can help your business build trust.

Minimalist Packaging

Bright, cluttered packaging designs circa the 1990s and 2000s are now trending towards cleaner designs. Customers value simplicity, and labels that have too much-complicated content can turn people away. Minimalist packaging is meant to remove excessive wrapping and clutter until only the basis remains. Whether you sell cleaning commodities, beauty products, or nutraceuticals, minimalist labels are more pleasing to the eye and clarify your brand to create a lasting impression on consumers.

Trust Label Solutions, Inc. for Your Digital Printing Needs

At Label Solutions, Inc., we develop and print high-quality labels that are eye-catching and functional. We have digital printing technology and fresh ideas to meet our customers’ needs for convenience and performance. If you’re ready to get started or you want more information, contact one of our team members for a quote.